For generations, tribal identity has shaped the way we see ourselves and at times, the way we see one another. We have allowed ethnic differences to create invisible boundaries between brothers and sisters who ultimately call the same land home. The Native Collection challenges that way of thinking.

It is a statement of identity, unity and belonging. It invites every Ghanaian to look beyond tribe and remember a greater identity. Before we are Akan, Ewe, Ga-Dangme, Mole-Dagbani, Guan, Gurma, Grusi or Mande, we are Ghanaians. We share one history, one destiny and one nation.